So the kind-hearted guitar maker devised a way to import bare bone guitars from factories in Asia–the same ones used by “American made” guitar companies like Gibson and Fender– dismantle the instruments and completely overhaul them with new hardware, fretwork, electronics, paint and artwork informed by what Bones calls “classic cool ‘50s greasy stuff.” In other words, hotrods, motorcycles, pinball, tattoos and rock ’n' roll. “The goal is to make a guitar that a kid can afford to play that's...